BANK OF NEW YORKWELCOME TO #ALLSTREET

It's notoriously hard to create compelling work in the world of B2B finance so we worked with illustrators and animators to inject award-winning personality into a campaign that made a difference.

Welcome to AllStreet landmark global report

As part of a focus on inclusive investment Bank of New York commissioned a landmark global report that revealed the shocking scale of the gender investment gap.

RESULTS

113

Coverage
outlets

1m

Impressions

20k

People given
investment training

Welcome to AllStreet campaign illustrations
Welcome to AllStreet campaign website
Welcome to AllStreet campaign executions

We worked with illustrator Adam Macauley across social and site and print executions to bring the campaign to life and help massively increase engagement.

AWARDS

Creativepool Award
Dare Award
Welcome to AllStreet campaign overview
Welcome to AllStreet campaign illustration

Private case study

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